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When you join a credit union, you’re not just opening a checking or savings account—you’re becoming a member of a cooperative that’s built to serve you. Whether you’re just starting out financially or looking to make the most of your long-term banking relationship, there are a number of often-overlooked benefits that come with being part of a credit union like ServU.

Building a strong financial foundation is one of the most important things you can do for your future, and it starts with choosing the right financial partner. While traditional banks may offer similar services, credit unions provide something more: a people-first approach, personalized guidance, and a true commitment to your financial success.

April is National Credit Union Youth Month – the perfect time to introduce your kids to the powerful world of financial literacy. Teaching them how to set financial goals isn’t just about saving money—it’s about setting them up for future success.

The earlier kids understand money, the better equipped they’ll be to make smart financial decisions as they grow. Ready to set your kids up for a financially confident future? Here’s why teaching them about money matters—and how it can change the course of their lives.

Most people buy their vehicles backward—choosing a car first and then figuring out financing, often leading to overspending. Getting pre-approved or pre-qualified before shopping helps set a firm budget, strengthens negotiation power, and avoids dealer markups or up-sells.

Building an emergency savings fund is one of the smartest financial moves you can make. No matter your financial goals, creating a solid emergency fund should always come first.

Having an emergency fund is a smart move for your financial future. But how do you make sure you're using it correctly when life throws you a curveball?